Saving Jane, directed by Jeanette Nørgaard in collaboration with Rewriting Earth and Richard Curtis' Make My Money Matter, follows a woman who's saved her whole life to visit Sumatra, only to find that the pension she's invested in has contributed to the island's deforestation.

Jeanette has told the story using hand drawn 2D animation with a playful design style, a stark contrast to the critical message in the spot.